Fandango, the nation’s leading digital destination for moviegoers with 36 million unique visitors per month, has launched a new original video series, “I Love Movies†featuring pop culture icons outside the film industry sharing meaningful movie memories throughout their lives.
Guests will include athletes, musicians, television personalities, innovators and others, talking about iconic movies from all genres such as “The Sound of Music,†“Rocky,†“Finding Nemo,†“The Spy Who Loved Me,†“The Naked Gun,†“Purple Rain,†“National Lampoon’s Christmas Vacation,†and many more.
The first episode features NBA All-Star Dwight Howard and can be viewed across Fandango’s digital network, including Fandango Movieclips, the number one movie trailer and content channel on YouTube, and Fandango channels on Hulu, Roku and Samsung’s Milk Video Service.
New episodes will be introduced in the coming weeks starring Grammy Award winner Reba McEntire, skateboarding icon and X Games gold medalist Tony Hawk, five-time heavyweight champion Evander Holyfield, rock legend Slash, country music artist Darius Rucker, TODAY co-anchor and weatherman, Al Roker, award-winning TV host Larry King, with more debuting throughout the summer. Interviews were conducted by New York Times bestselling author and writer-at-large for Esquire Magazine, Cal Fussman.
“I Love Movies†is the first original series to be produced under the company’s new video brand, Fandango Movieclips. Over the past year, the Fandango Movieclips team has published more than 6,500 movie trailers and original videos to its digital network, including over 200 exclusive trailers.
The series will be supported by a summer-long promotional campaign celebrating the joys of moviegoing. The program will feature celebrity pro-social events, VIP movie screenings, summer festival sponsorships, social media activations and widespread television advertising. Fandango will also be giving away a year’s worth of free movie tickets, every day throughout the summer!